Showcasing the potential of the Chinese Market to global investors
Hong Kong Exchanges and Clearing Market (HKEX), Invest China-A is a micro site within the original HKEX website. The website's function is to provide data and statistics to interested parties so the information and data is easily accessible to the public.
With so much content and numerical statistics to offer, we understand that it can get dull for the user to read through paragraphs of content. We wanted to design a website that can offer all of this information in an attention grabbing way and allow the interested parties to absorb the information much easier. To highlight important statistics we created smooth and enticing graphics and animations which are much more enjoyable to watch and read. Combining bright colours within the brand guidelines and typography, we were able to produce and develop a website and brand that stands out, is exciting to use and creates a unique user experience.